Visual identity for property development in Helsingborg. Twenty apartments are developed in an old Jugend style villa by Urban Properties. The Villa had a name Ateno taken when built in 1906. The identity is inspired by Jugend and the façade of the villa, the colours come from the villas characteristic terracotta roof and the closeness to the ocean. Deliverables included identity, photography and art direction, we also produced the catalogue and sales material.
Property developer: Urban Properties